In today’s competitive business environment, workers are constantly vying for strategies to climb the company ladder. Seeking to make steady gains over time, they work tirelessly, diligently setting up the time and effort to make certain that they be seen. After a while, they climb the proverbial ladder, increasing their pay while also increasing their level of responsibilities.
All the a the entire world is gripped in this rat race, you will find those who dream to exit this constant and do not-ending battle of wits. The creative lot — those that want to express themselves in the medium that doesn’t involve three-piece suits and the doldrum of boardroom meetings — are opting to live an untethered life.
The internet has afforded us that freedom. We now have the liberty to be digital nomads and earn money from anywhere in the world. The vast majority of those that flourish in this endeavor select start a blog. They escape to many exotic destination such as the tropical jungles of Costa Rica or perhaps the sugary-white-sanded beaches of Mexico where they are able to survive the cheap while building their digital empires.
For people who are looking to set up a blog and earn an actual income, this is actually the ultimate freedom. However, this digital nomad lifestyle isn’t that new. Many people have been making money online for years now. And as the internet saturates a growing number of of the global populous, earning that income becomes both easier and harder simultaneously.
Many people that set up a blog might not exactly know very well what they’re in for. They will often not fathom the quantity of work that’s awaiting them. Sure, gone are the types 9-to-5 hours where they have to sit in a cubicle because of their heads down or perhaps in some office about the 12th floor within a corporate building in certain business park, but so will be the guarantee of the semblance of pay.
No. If you’re trying to set up a blog, be ready to earn no money. That’s correct. You won’t earn money being a blogger. Not at first no less than. Not unless you’re a social media marketing star with millions of followers or a semi-celebrity that already posseses an audience or perhaps a platform. If you’re a so-called newbie, be ready to experience some pain.
I don’t say this to dissuade you blogging. Not one bit. In fact, if you’re looking to start up a blog and earn a respectable income being a blogger, there are actually certain steps you could choose to adopt to succeed and exit the rat race. However it won’t be quick. And yes it certainly won’t be easy whatsoever.
The unfortunate facts are that you have an abundance of internet marketers (IMs), who can jump up and down to market you the latest system that can make you rich by catapulting you to the very top of Google’s search engine rankings. Well, it doesn’t quite work this way. There is absolutely no shortcut. There is no hack. You must make the efforts and perform work.
As someone who teaches about SEO, I will tell you that you’ll be facing a long road when you first start a blog. There exists a tremendous amount of information you need to grasp about the technical side of blogging, and you have to seamlessly integrate by using your creative approach. In short, there’s a steep learning curve.
However, to the victors go the spoils. The ones that start a blog and don’t actually quit, continuing to push forward, make tremendous quantities of income as time passes. Not overnight. Nothing good comes quickly. You’ll need to make the work. But this is by far one of the best ways that you could generate income online so long as you know very well what you’re doing.
How To Make Your Blog
Okay, so if that doesn’t dissuade you one bit, or you’ve already decided to get started on a blog, here’s what you should do in the step-by-step format. First, I need to premise this by proclaiming that this post is largely based from the WordPress blogging service. It is far from a step-by-step configuration help guide to WordPress, but it really does reference the device often.
Why? While there are more platforms for blogging, WordPress is the most mainstream, with nearly 100 million installations currently. Yes, that’s a great deal of blogs around. In fact you can find approximately 1000 websites being created every minute for each day, by using a large largest part of those being blogs. In case you’re starting a blog, you’re likely starting a WordPress blog.
Step #1 — Pick A Niche
The first part of starting your blog is choosing a niche. Maybe you’ve already selected a niche. You could possibly haven’t. Your niche will essentially be your content angle. What will you blog about? What information are you going to convey? Might it be in regards to a specific industry? Maybe it will probably be about a certain region of skills or self improvement? Anything, choose it now.
Some people will argue that you shouldn’t start a blog in a niche that isn’t too popular. For example, in order to discuss something like crocheting or playing a specialized instrument, recognize that the appeal in the blog could only be as large as the entire global audience with your prospective language. A lot of things simply don’t use a large audience.
Mass entice a large audience is the objective of any blogger that starts your blog. While saturation in to the marketplace is tough in whatever way which you slice it, beginning from a smaller audience won’t enable you to. In order to discuss resume writing skills, for example, you should take a broader approach of larger business or employment skills and knowledge.
Step #2 — Look For A Domain Name
The next phase in starting your blog and finally earning a proper income, is to find a good domain address. Domain names are very popular currently, where there are a variety of new extensions available. However, I would personally propose that you stay with the dot-com domain extension. If you can’t believe it is using a regular search, try GoDaddy Auctions or any other domain auctioneer.
If you absolutely cannot look for a dot-com domain, then you could choose a different extension, but take care not to make that extension country specific. By way of example, don’t use .US or .CA as well as top-level domains such as .info or .cc or .name simply because you simply won’t obtain the same global awareness and appeal that you simply would using a dot-com website name.
You also want to ensure the website name is short. Don’t rise above three words. Two words is perfect, but three words will be your absolute maximum. Simply speaking, you must avoid any website address that may be more than 15 characters. To put it simply, Google doesn’t like domains over 15 characters.
You need to avoid hyphens inside your domain address as these are typically indicators of spam. Quest for a website address with two words that is not going to use hyphens and try to opt for a dot-com domain. You need to use a keyword within your niche throughout the domain address whenever you can. It’s not mandatory, but it’s an added bonus for SEO down the road.
Step #3 — Select A Hosting Account Provider
Your upcoming part of establishing your blog is usually to select a hosting provider. There are numerous great hosting companies around along with the options are entirely your decision. Use Google to conduct several searches on “best hosting providers” or “best wordpress hosting accounts” etc.
What you’ll go to find are plenty of articles filled with affiliate links so take care of the hosting account you eventually sign up to mainly because it may not actually be the better. It is an important key to do your homework since your hosting provider will essentially become your partner within your blogging venture, so choose wisely.
One of many crucial sides that you need to seek out is the uptime in the provider. Search around and see if there have been any major problems associated with that host company. Search for reviews and decide on the cost point you’re ready to spend. You need to ensure that the hosting provider carries a WordPress plugin if you’re not all the too familiar with setting up software including WordPress over a hosting account.
Most hosting providers gives you a WordPress plugin to make it relatively simple to setup WordPress in your hosting account. But it’s your duty to get the right provider and get the best hosting account. In the beginning, you won’t want a high capacity account. But as you grow, you’ll need to ensure you have the correct amount of space and bandwidth to support your traffic. Those are great problems to possess, but you won’t get them at first.
Step #4 — Install WordPress
Okay, you’ve located the hosting account. Now, you have to install WordPress. There are some best-use practices when setting things up here. For instance, you have to select a good blog title for the blog. Make sure that it’s not too long and it’s related to your niche or intended topics.
You also need to do stuff like pick a theme. What is going to your design look like? Will you make use of a standard theme that’s free or would you like to splurge on a premium theme? You can find literally hundreds of thousands of WordPress themes that may be chosen to hep you using the design and layout of the blog. Two of my personal favorite alternatives for sourcing premium WordPress themes are Envato’s Theme Forest and Template Monster.
Some things that you should pay attention to nowadays is to make certain that whatever theme you install, that it’s responsive. It means it needs to be optimized for mobile and tablet layouts and whatever might come next. Mobile searches have recently far surpassed desktop searches, and desktop is slowly fading away.
If you don’t feel relaxed doing this all, then look for some hired help over a site like Upwork or Fiverr, where you’ll find no shortage of folks willing to assist you to get a very nominal fee when they are not only starting your website, but additionally setting it up, installing a theme or perhaps customizing it as well.
Step #5 — Configure Accelerated Mobile Projects (AMP) Pages
The AMP specification is vital due to globally slow internet speeds generally in most countries. While this especially pertains to developing countries, most places, including The United States, don’t offer lightning fast internet speeds on mobile phones. To add to that, many website and blog owners don’t comprehend the mechanics in site speed and how to ensure that the framework of any site loads quickly so as to not frustrate visitors.
Google understands that many people will abandon an internet site that’s slow-loading. To combat that, it’s came up with AMP specification to help you make certain that pages load in a short time. AMP is a winner at achieving this by thinning along the page and removing extraneous bloated elements that use up lots of front-loading resources. Specifically, discover more in regards to the AMP specifications here. Simply speaking, here’s an overview of the items AMP does:
Replaces every image referenced featuring its respective sizes in accordance with the viewport of your viewer.
Helps to ensure that inline images are visible above the webpage’s fold (i.e. where it gets cutoff before scrolling).
It converts CSS variables to inline code that don’t require it to parse to a different document.
Takes extended components and preloads them into memory.
Conducts an exhaustive minification of all CSS and HTML code to guarantee ultra-fast loading speeds.
So that you can setup your WordPress blog to assist AMP, all you have to do is install the appropriate plugin, which you can find here. This plugin will support you with ensuring that your pages are AMP-specification ready.
Step #6 — Setup Google Analytics
The next thing in starting your site is to make sure you install an analytics system. Google Analytics is a superb choice and also very easy to setup on your WordPress blog. Once you’ve created an Analytics account, install an Analytics plugin or use Google’s Tag Manager plugin to configure and link everything together.
Once that’s completely, you must also install an AMP analytics plugin to ensure that you can track AMP pages, which will not be trackable having a standard Analytics install since it’s a minified page and it will surely demand a different file to the current iteration so that you can track AMP page visits.
You can’t analyze and track your work and the strength of your blogging without good analytics. Make sure that you set this up properly at the outset to help you gauge how good your marketing efforts are panning out.
Step #7 — Write Keyword-Focused Content
Starting your blog that really makes money involves a lot of writing. But not just any writing. You need to write keyword-focused content and practice it repeatedly. In terms of writing your content, you will find a lot of rules that you should follow if you would like it to be effective in relation to SEO (in fact over 200 that you can find out about here), but try not to allow that to overwhelm you.
Inside the 1st year, you won’t get much traction from your efforts. Even if you write a significant level of great content, until you get incredibly important domain names to backlink to you thru other great content, it will be slow-going at best. However you should stay the course.
The target? Build a schedule and stick to it. In the beginning, write as much content as you can and share it everywhere. However, don’t sacrifice quantity over quality. Guarantee that each of the posts are excellent, top quality posts that are both highly relevant to your audience and niche whilst being keyword-centric. Don’t veer off topic or continue one tangent after another.
When you can keep your readers engaged and actively reading your posts and digesting it thoroughly, Google can take notice. Engagement, calculated through things like the typical time spent reading your articles, average session time, exit rate, bounce rate, and so on, is probably the primary components when ranking on Google’s competitive Search Engine Results Pages (SERPs).
Step #8 — Select Money Stream
Your blog site won’t generate profits straight away. It simply won’t. Regardless of what anyone promises you, without the proper audience and saturation on search engines, you merely won’t hold the traffic. However, you should still make a decision on how you’re will make your hard earned dollars. Pick an income stream.
Would you like to sell ebooks? Will you become an online affiliate? Would you like to run ads (I don’t suggest this except if you have millions of visitors a month) or are you going to sell some other products maybe? Sometimes, people start blogs to help bolster their websites and then sell on some particular professional service. Anything, you need to make a decision on what it will be.
The truth? Making profits from blogging won’t be easy. Men and women sell you a dream, but those hopes will probably be dashed six months or even a year into the endeavor. However, the most significant difference between the blogs that make outlandish income and people who fail will be the simple fact that those who don’t stop ultimately reach their set goals.
That’s the point. But prior to getting there, pick a revenue stream. A lot of people go for affiliate sales. You won’t make anything with Google ads or any other forms of ads unless you sell private ads on your blog for the fixed monthly cost. You may make some dollars then. But affiliate sales will likely be the best hope at the outset.
Once you’ve decided on a revenue stream, integrate that to your content and your posts. Ensure that it’s highlighted on your blog. Don’t inundate those with ads everywhere or a great deal of links which lead to sales pages. People won’t like that. You have to have some tact and decorum when you do this otherwise you’re likely to upset many people.
Step #9 — Make A Value Ladder And Sales Funnel
Okay? A what? Sorry should i lost you. However, if you’re intent on ensuring the blog that you just started will make some serious coin as time passes, you will need what’s called a value ladder as well as a sales funnel. If you’ve never been aware of these two concepts, allow me to explain. First of all, you want a system for email marketing. There are numerous great plugins and programs to transmit out emails.
In the event you scour the internet, you’ll find brands like Aweber, Get Response, Mail Chimp, Constant Contact and tons of others with regards to e-mail marketing. One thing you need to do is to pick one of those particular companies and integrate it into the blog. Second, you need to build a free offer. What will you give away in return for that lucrative email address?
Understand that email marketing is where the gold is. Nevertheless it doesn’t happen with no large level of subscribers. You need hundreds and hundreds of active subscribers to make a very significant income through email marketing efforts. Which doesn’t happen quickly no matter what anyone attempts to tell you.
Once you’ve built your free offer, you should create a value ladder. What will you sell on the next step up? Make your own digital products if you’re serious about earning a true income out of your blog. Decide on the following sale or dollar amount including $99 on the next step, $499 around the second, $1,999 about the third, $9,999 around the fourth, and $24,999 in the fifth.
Yes. People will pay $25,000 to sign up for some mastermind program if you have enough authority and your sales funnel is convincing enough. The sales funnel will almost certainly actively market this for you on autopilot, supplying you with passive income along with the freedom traveling the planet or do whatever you want while earning serious income out of your blog.
Step #10 — Rinse. Repeat. Keep Going
Give it time. Everything good can be purchased in time. If you’re starting your blog to earn an income today, you may prepare to get disappointed. However, so long as you ultimately realize that your income can come eventually, and you’re blogging simply because you adore it, then you’ll succeed after a while.
All you need to do is keep going. Rinse. Repeat. Again and again. Keep churning out great content and individuals will eventually take notice. Get social on social media and share your content everywhere which you are able to. It’s gonna feel frustrating initially. I still recall the beginning and exactly how painful it had been to find out a little trickle of traffic. But that changes as time passes.
Constantly keep learning and performing your advisable to understand a growing number of about blogging and convey important lessons to your audience and you’ll succeed. Among the most successful blogs in the world are earning huge amounts of money per month. Don’t expect that to take place right away. But that does show you the chance of what you could accomplish in this industry when you adhere to it.